Programme Course Professional Diploma Certificate Professional Diploma in Digital Technology

Digital Marketing Strategy

Master SEO, SEM, social media marketing, content strategy, and analytics for digital business growth.

Professional Diploma in Digital Technology Beginner 3 months 12 lessons 617 students
4.7 Kemi Adesina
Digital Marketing Strategy
₦ 250,000 ₦ 312,500
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LevelBeginner
Duration3 months
Lessons12
Students617
CertificateYes
AccessLifetime

About This Course

Course Overview

Master advanced digital marketing strategies including SEO, SEM, social media marketing, content strategy, and data-driven campaign optimization for business growth.

What You Will Learn

  • Advanced SEO: technical SEO, link building, and local SEO
  • Search Engine Marketing with Google Ads and Bing Ads
  • Social media strategy across Instagram, LinkedIn, Twitter, and TikTok
  • Content marketing and thought leadership positioning
  • Conversion rate optimization and landing page design
  • Marketing analytics and attribution modelling
  • Integrated campaign planning and budget allocation

Course Highlights

Develop and execute multi-channel marketing campaigns with measurable ROI. The programme includes case studies from leading brands and agencies.

What You'll Learn

Build practical, real-world skills in Digital Marketing Strategy
Master industry-standard tools and workflows
Complete hands-on projects you can add to your portfolio
Apply best practices and professional standards
Earn a respected LEKKI TECH ACADEMY credential
Prepare for career opportunities in this domain

Course Requirements

No specific prerequisites required. Suitable for beginners and intermediate learners.

Course Curriculum

3 lessons
Core concepts and terminology
Setting up your learning environment
First practical exercises
3 lessons
Intermediate concepts and methods
Guided labs and exercises
Building your first project
3 lessons
Advanced techniques and best practices
Real-world case studies
Performance and quality
3 lessons
Planning and scoping a project
Implementation and refinement
Presentation and portfolio

Your Instructor

K
Kemi Adesina
Digital Marketing Strategist

Kemi Adesina is a seasoned Digital Marketing Strategist with over a decade of industry experience delivering impactful, hands-on technology training at Lekki Tech Academy.

Start Building Your Future in Technology

Learn practical technology skills, build real-world projects, and develop the confidence to pursue your next opportunity.